Zoho Arattai vs WhatsApp 2025: The Made-in-India Messaging App With Android TV Feature

Introduction

In 2025, messaging apps are no longer limited to just texting and calling—they are redefining digital communication. While WhatsApp continues to dominate globally, Zoho’s Arattai is quickly becoming the top Made-in-India WhatsApp alternative.

The biggest talking point? Arattai has introduced an Android TV version of its app—a feature WhatsApp still hasn’t rolled out in 2025.

This breakthrough is positioning Arattai as a true competitor in the messaging world. In this blog, we’ll explore:

• What is Arattai?

• The key features of Arattai in 2025

• How Arattai compares with WhatsApp

• Why the Android TV feature matters

• The road ahead for Arattai in India and beyond

What is Zoho Arattai?

Arattai (Tamil word for “chat”) is a homegrown instant messaging app developed by Zoho Corporation, led by Sridhar Vembu. Unlike WhatsApp and Telegram, which are often heavy on data usage, Arattai is designed to:

• Work seamlessly on low-end smartphones

• Run smoothly on low bandwidth internet connections

• Provide a lightweight, user-friendly experience

Zoho’s vision with Arattai is simple: make modern communication accessible to everyone, regardless of their device specifications or internet speed.

The Game-Changing Feature: Android TV Version

One of the biggest limitations of WhatsApp is its mobile-only experience. Even in 2025, WhatsApp doesn’t offer a dedicated Android TV version.

Arattai, however, has broken this barrier by introducing Android TV support.

What this means for users:

• Bigger screen chats – Ideal for families or group viewing

• Video and voice calls via TV – Turning TV into a communication hub

• Seamless syncing – Chatting across phone and TV effortlessly

This feature alone sets Arattai apart and makes it the first messaging app in India to expand beyond smartphones.

Key Features of Zoho Arattai in 2025

Zoho has packed Arattai with features that make it a practical alternative to WhatsApp:

1. Low Bandwidth Optimization

• Works even with slow or patchy internet connections

• Perfect for rural and semi-urban regions

• Saves mobile data usage

2. Lightweight App Design

• Consumes fewer resources and less storage

• Runs smoothly on budget-friendly devices

• Faster loading times compared to WhatsApp

3. Secure Messaging

• Developed under Zoho’s strong privacy policies

• Prioritizes data security and user privacy

• No hidden ads or unnecessary data collection

4. Full Communication Suite

• Text messaging

• Voice and video calls

• File and media sharing

• Group chats and broadcasts

5. Made-in-India Edge

• Appeals to Indian users as a homegrown WhatsApp rival

• Supports inclusivity with features tailored for diverse Indian users

Why Arattai Matters in India

1. Bridging the Digital Divide

India has millions of users still relying on:

• Low-cost smartphones

• Unstable internet networks
  Arattai ensures these users can still enjoy modern communication without limitations.

2. National Identity: Made in India App

Post-2020, Indian users increasingly support local apps. Arattai capitalizes on this with its “Made-in-India” branding, giving it a cultural edge over WhatsApp.

3. Revolutionizing Messaging Beyond Phones

The Android TV feature represents a new era—where messaging is not just personal, but family and community-based.

Feature Arattai (2025) WhatsApp (2025) Android TV Support ✅ Yes ❌ No Low Bandwidth Support ✅ Optimized ⚠️ Limited Lightweight Design ✅ Yes ❌ Heavier Made in India ✅ Yes ❌ No Messaging & Calls ✅ Yes ✅ Yes Data Privacy ✅ High Focus ⚠️ Concerns

The Road Ahead for Arattai

Zoho has ambitious plans for Arattai. Future possibilities include:

• Cross-device sync (like WhatsApp Web but lighter)

• AI-powered chat features

• Stronger global expansion targeting markets similar to India

If Zoho continues innovating with inclusive features, Arattai could not only dominate the Indian market but also compete with WhatsApp globally.

FAQs About Arattai

1. What is Zoho Arattai used for?

Arattai is used for instant messaging, voice and video calls, group chats, and file sharing—just like WhatsApp, but optimized for India.

2. Does Arattai work without high-speed internet?

Yes. Arattai is built to work smoothly on low-bandwidth internet, making it ideal for rural regions.

3. Is Arattai better than WhatsApp?

Arattai has some unique advantages, such as Android TV support and lightweight design, but WhatsApp still has a larger global user base.

4. Is Arattai safe?

Yes. Arattai is developed by Zoho Corporation, a company known for its privacy-first approach.

5. Where can I download Arattai?

Arattai is available for free download on both the Google Play Store and Apple App Store.

Conclusion

In 2025, Zoho’s Arattai has emerged as a true Made-in-India WhatsApp rival. With its Android TV version, low-bandwidth optimization, and privacy-first design, it’s gaining popularity across India.

By targeting underserved markets and innovating beyond smartphones, Arattai is not just filling gaps left by WhatsApp—it is redefining the future of messaging apps in India.

If WhatsApp doesn’t innovate soon, Arattai could become the preferred messaging app for millions of Indians—and eventually a global challenger.